Nameryn
Semrush Content Toolkit
Topic ideas from Semrush data, SEO briefs and AI articles. AI-powered tool, from $60/mo; runs on web. The stack builder picks it for SEO.
What it is known for
- Strengths: topic finder and SEO brief generator; AI articles with SERP analysis; content optimizer and brand voice.
- For: SEO beginners and small teams; SEO specialists, content marketers, agencies.
- Runs on: web, Chrome browser extension; Semrush API and MCP.
- Learning curve: easy: intuitive interface, no prior SEO knowledge or prompting skills.
- Works with: Google Docs transfer, WordPress publishing, Chrome extension, ChatGPT, Adobe Experience Cloud and Lovable.
Read on October 9, 2026 from semrush.com/kb/1536-content-toolkit-pricing-and-plans, semrush.com.
Plans and prices
| Plan | Price | What you get |
|---|---|---|
| Content Toolkit | $60/mo | 5 SEO-boosted articles a month, up to 50 brand voices |
Checked by hand against semrush.com/kb/1536-content-toolkit-pricing-and-plans on October 8, 2026; confidence medium. Prices are monthly in US dollars unless the row says otherwise; the builder counts the plan it starts on, Content Toolkit.
When the stack builder picks it
The builder reads each job's rules from the top and takes the first step whose conditions hold and whose plan fits the money left. Semrush Content Toolkit is named in these steps:
- SEO, step 6 of 7, when at least $150 is left for it: Content Toolkit ($60/mo); the step also names Surfer, Scalenut, Writesonic and Clearscope, and the best score takes it.
- SEO, step 7 of 7, otherwise: Content Toolkit ($60/mo); the step also names NEURONwriter, Frase, Surfer, Scalenut and Writesonic, and the best score takes it.
The rules are public in stack-rules.json, and how the stack builder scores explains the tie-break.
Works with
WordPress.
Alternatives the same rules name
- Surfer: AI-assisted writing that targets a search keyword. From $59/mo, or $49/mo billed yearly.
- Scalenut: Clusters keywords, briefs and writes long-form SEO articles. From $59/mo.
- Writesonic: AI articles and tracking of how AI search mentions you. From $99/mo.
- Clearscope: Grades a draft against what ranks and briefs the page. From $129/mo.
- NEURONwriter: Briefs and scores content against what ranks, and drafts it with AI. From $23/mo.
- Frase: Researches the search results, builds briefs, writes and scores content. From $49/mo.
Signals and what people say
- Hacker News, 30 days to October 7, 2026: 0 stories
Change log
- October 8, 2026: prices now read on semrush.com/kb/1536-content-toolkit-pricing-and-plans, Semrush Content Toolkit's own page (before: semrush.com/kb/1536-content-toolkit-pricing-and-limits).
- October 7, 2026: plans and prices first recorded from semrush.com/kb/1536-content-toolkit-pricing-and-limits.
Logo: Nameryn monogram (no free mark on file), CC0 1.0.